Sasol PetroleumBranding and Marketing
We did a lot of continuous work for Sasol on a contract basis through a large advertising agency in South Africa. Sasol is a Petroleum Company in South Africa. We did a lot of their on-site garage branding, marketing within publications and even assisted in marketing their branding for the Sasol car rally held annually in Mpumalanga, South Africa. Items such as posters, leaflets, competition material, banners, all national on-site garage material and magazine and newspaper advertising material.
Sasol Rally in Mpumalanga South Africa
Once a year Sasol sponsored the car rally in Mpumalanga South Africa as a marketing structure for it’s brand. Material supplied ranged from banners, posters, leaflets, flags etc. Sasol also sponsored it’s own car which was marketed within shopping malls etc. before the rally and was also raced and used within the rally too. It proved to be a very successful event and the local villages as well as the public nationally benefited massively financially from this exciting event.